What is igo4 price comparison watch?
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igo4 have drawn up an extensive set of profiles, which reflects both the overall profile of consumers that are visiting price comparison sites, but also considers those consumers who are most likely to arrange cover through this route. This is then manually put through all price comparison sites on a monthly basis generating over 500 different quotes
The resulting data gives us an index comparing the top 3 prices across the major sites and enables us to spot trends, and with our understanding of the market, provide accompanying commentary.
LATEST Headlines
APRIL 2010 – AS INSURERS CONTINUE TO PILE ON THE RATE INCREASES, ARE MOTOR RATES MOVING TOWARDS A PROFITABLE POSITION?
- Massive 15% uplift in Motor rates in last 6 months but will the pressure to maintain market share win the day over prudent and profitable pricing?
- Directs and Brokers continue to stand toe to toe.
- Further increase in number of brands appearing on price comparison sites.
- Home tracking around 2 years behind Motor in its evolution though there was a 37% increase in quotes in Q1 2010.


